SEO & Support Services Technical SEO
SEO & Support Services Technical SEO
Great content won’t rank if search engines can’t crawl it, index it, or understand it. We audit the technical foundations of your site’s search performance and fix the issues that are quietly costing you rankings — with documented evidence at every step.
What This Service Covers Technical SEO from crawl budget to structured data
Technical SEO is everything that happens before a user sees your page — how search engine bots discover, crawl, render, and index your content. When the technical foundation is broken, no amount of content or link building compensates. We audit the full technical stack and fix issues in order of search impact, with before/after verification for every change implemented.
Crawl Budget, Indexation & Robots Configuration
We audit how Googlebot and other search engine crawlers navigate your site — identifying crawl traps, blocked resources, orphaned pages, duplicate content generating unnecessary crawl budget consumption, and robots.txt or meta robots misconfigurations that are preventing important pages from being indexed.
Crawl data is pulled from Google Search Console, Screaming Frog, and log file analysis where available — giving a complete picture of what crawlers actually see rather than what they’re supposed to see.
Site Architecture & Internal Linking
Site architecture determines how link equity flows through your domain and how efficiently search engines discover all your important pages. We audit your URL structure, category hierarchy, internal linking patterns, and navigation to identify architectural issues — orphaned content, flat structures that dilute equity, and navigation patterns that prevent crawlers from reaching deep content.
Recommendations are prioritised by impact and feasibility — we don’t recommend restructuring your entire URL hierarchy unless the evidence clearly justifies it.
Structured Data & Schema Markup
Structured data (Schema.org markup) helps search engines understand your content and enables rich results — star ratings, FAQs, breadcrumbs, product pricing, event dates, and more — in search results. We audit your existing schema implementation for errors and coverage gaps, and implement or correct markup for the schema types relevant to your business.
Implementation is validated against Google’s Rich Results Test and Search Console’s Enhancements report to confirm eligibility for rich result features.
Hreflang, Canonicals & International Configuration
Multilingual and multi-regional sites introduce a layer of technical SEO complexity that’s easy to get wrong — incorrect hreflang implementations, self-referencing canonicals that conflict with hreflang signals, duplicate content across language variants, and geotargeting misconfigurations in Search Console. We audit and correct the full international SEO setup for sites serving multiple languages or markets.
For WordPress multisite and WPML implementations we have deep experience with the specific issues these configurations introduce at scale.
Our Approach Evidence-based technical SEO — diagnosis before prescription
Technical SEO recommendations without data are guesswork. Before recommending a single change, we collect crawl data, Search Console data, server logs where available, and a full Lighthouse audit across a representative sample of your page types. Every recommendation in our audit report is tied to a specific piece of evidence — not a generic checklist applied to every site regardless of context.
After implementation, we re-crawl and re-audit the affected areas to verify the fix worked as expected. A recommendation implemented incorrectly is sometimes worse than the original problem — we verify before we close any issue.
Tools We Use How we audit and monitor technical SEO
Technical SEO for headless & JavaScript-rendered sites
Headless and JavaScript-heavy sites introduce specific technical SEO challenges: deferred rendering, client-side routing that produces duplicate content, dynamic meta tags that require SSR to be indexed correctly, and XML sitemaps that don’t match the URLs actually rendered in the browser. We audit and fix technical SEO for Next.js, Nuxt, and custom headless stacks with the same rigour we apply to WordPress sites.
If you’ve recently migrated to a headless architecture and noticed organic traffic changes, a technical SEO audit is the correct first step — not an assumption about what went wrong.
Technical SEO services we deliver regularly
Standalone audits, targeted fixes, and ongoing monitoring — scoped to your site’s specific needs.
Full Technical SEO Audit
A comprehensive audit covering crawlability, indexation, site architecture, page speed, structured data, canonicals, and Search Console error analysis — delivered as a prioritised findings report with implementation guidance.
Migration SEO Support
Technical SEO support before, during, and after a platform migration — redirect mapping, URL structure preservation, sitemap resubmission, and post-launch ranking monitoring.
Structured Data Implementation
Schema.org markup for your specific content types — Product, Article, FAQ, LocalBusiness, BreadcrumbList, and more — implemented correctly and validated against Google’s Rich Results Test.
International SEO Audit
Hreflang audit and correction, canonical configuration for multilingual sites, geotargeting settings, and Search Console property setup for multi-region deployments.
Speed Optimisation
Core Web Vitals and PageSpeed improvements are a core part of technical SEO — and a separate, complementary service with its own full methodology.
Ongoing SEO Monitoring
Monthly Search Console reporting, crawl error monitoring, Core Web Vitals tracking, and indexed page counts — included in our website support retainer plans.
Frequently asked questions
Common questions about technical SEO audits and implementation.
Technical SEO covers everything that affects how search engines crawl, render, and index your site — server configuration, URL structure, structured data, page speed, canonicals, and sitemaps. Content SEO covers keyword targeting, content quality, and on-page optimisation of individual pages. Both matter — but technical issues create a ceiling that content work can’t overcome. We fix the technical foundation first.
A full technical SEO audit for a site up to 1,000 pages takes approximately 5–7 business days to complete and report on. Larger sites or those with complex international configurations take longer. We provide a timeline estimate based on your site size and complexity before starting work.
Not immediately — search engines need to re-crawl and re-index your pages after changes are made. For significant technical fixes (removing crawl blocks, correcting canonicals, fixing structured data), you typically see measurable impact in Google Search Console data within 4–8 weeks. Some improvements, particularly Core Web Vitals changes, are reflected faster as Google updates its field data.
Yes — WordPress is our primary CMS environment. We work with Yoast SEO, Rank Math, and custom meta implementations, audit Yoast and Rank Math configurations for common errors, and implement structured data via ACF-driven schema output for sites with complex content types that plugins can’t handle automatically.
Yes. Post-update traffic analysis is a specific type of technical SEO engagement. We analyse Search Console data, crawl the affected pages, and compare technical and content signals against Google’s publicly stated guidance for the relevant update. We identify what changed in your rankings and why, and produce a prioritised recovery plan. Results cannot be guaranteed — Google’s algorithms are not fully transparent — but structured diagnosis is always the correct first step.
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